ROTH 3rd Annual Ad-Tech Summit (Jun. 10-13)

Webinar Series with Corporate Execs & Advertising Industry Experts.

Are You Craving For Cookies?

  • First-party data, Privacy, and Data Regulation: How is your company navigating the evolving global data privacy regulations, such as GDPR and CCPA? What steps are you taking to ensure compliance while still maximizing ad effectiveness?
  • Impact of AI: How is artificial intelligence reshaping your advertising solutions? What AI tools or methods are you currently exploring or have found most valuable?
  • Measurement and Attribution: With cookies becoming obsolete, what new methods or technologies are you adopting for campaign measurement and attribution?
  • Customer Experience: How are you using technology to enhance customer experience and engagement without infringing on privacy?
  • Thoughts on emerging trends: How is your company adapting to trends such as Retail Media Networks & Connected TV?
  • Future Trends Challenges & Opportunities: What do you believe are the emerging trends in ad-tech that companies should prepare for in the next five years? What are the biggest challenges and opportunities your company faces in today's advertising technology landscape?

In a series of rapid-fire 45-minute fireside chats with execs from publicly listed ad-tech companies and industry experts, we will learn more about emerging themes in the “open internet” and address online advertising debates that affect all companies, big and small. We will focus on the impact of a growing focus on consumer privacy, impact of generative-AI on both advertisers and platforms, ecosystem changes brought about by Google Chrome cookies going away, and growth areas such as Retail Media and Connected TV.

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Summit Schedule, Participants, and Company Overviews

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Mgmt. Attendee:
Zvika Netter, Co-founder and CEO, Innovid

Innovid Corp. (NYSE: CTV) engages in the operation of a software platform of technology infrastructure for the creation, delivery, and measurement of TV/video ads across CTV, linear TV, and mobile and desktop TV environments. The company was founded by Zvika Netter and Tal Chalozin in 2007 and is headquartered in New York, NY.

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Mgmt. Attendees:
Rajeev Goel, Co-founder and CEO, PubMatic

PubMatic, Inc. (NASDAQ: PUBM)
engages in the provision of specialized cloud infrastructure platform for advertising transactions. Its technology and infrastructure caters both Internet content creators and advertisers. It operates through the following geographical segments: United States, EMEA, APAC, and Rest of the World. The company was founded by Anand Das, Rajeev Kumar Goel, Amar Goel, and Mukul Kumar in 2006 and is headquartered in Redwood City, CA.

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Mgmt. Attendees:
Tejal Engman, SVP, Investor Relations, DoubleVerify

DoubleVerify Holdings, Inc. (NYSE: DV) engages in the development of software platforms for digital media measurement, data, and analytics. Its software, Pinnacle, is integrated across the entire digital advertising ecosystem including programmatic platforms, social media channels, and digital publishers. The company was founded on August 16, 2017 and is headquartered in New York, NY.

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Mgmt. Attendee:
Conrad Grodd, Vice President, Investor Relations, Roku

Roku, Inc. (NASDAQ: ROKU) engages in the provision of a streaming platform for television. It operates through the Platform and Devices segments. The Platform segment includes digital advertising and related services including the demand-side platform and content distribution services such as subscription and transaction revenue shares, media and entertainment promotional spending, the sale of premium subscriptions, and the sale of branded channel buttons on remote controls. The Devices segment is involved in the sale of streaming players, audio products, smart home products, and accessories that are sold through retailers and distributors, as well as directly to customers through the company’s website. The company was founded by Anthony J. Wood in October 2002 and is headquartered in San Jose, CA.

Mgmt. Attendees: Nick Kormulek, SVP Investor Relations, Head of Real Estate, Magnite

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Magnite, Inc. (NASDAQ: MGNI)
provides a technology solution to automate the purchase and sale of digital advertising inventory for buyers and sellers. It features applications and services for digital advertising sellers including websites, mobile applications, and other digital media properties. The company was founded by Frank Addante, Duc Chau, Craig Roah, Julie Mattern and Brian D. Baumgart on April 20, 2007 and is headquartered in New York, NY.

Attendees: Industry Veteran: Alan Chapell, Chairman of the Board, Network Advertising Initiative (NAI)

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Alan Chapell is the Chairman of the Board at Network Advertising Initiative (NAI), an industry trade group founded in 2000 that develops self-regulatory standards for online advertising. Chapell serves as outside counsel and chief privacy officer to digital media companies. Since 2003, Chapell has advised well over two hundred different companies, from venture backed startups to some of the largest media, technology, and telecommunications companies in the world. Chapell’s mission is to help clients navigate regulatory, public policy and other marketplace challenges to maximize the value of their products and services. Chapell understands the major players and key issues impacting digital ecosystems. This knowledge puts him in position to advise clients on how to maximize opportunities while avoiding the major pitfalls. And Chapell was appointed by the U.S. Trustee’s Office to evaluate relevant privacy issues in over 25 bankruptcy cases, including General Motors, Chrysler, Eddie Bauer, Atari and St. Vincent’s hospitals. He has been a trusted resource to U.S. Senators and Congressional representatives, trade associations and policymakers in the European Union and Canada. Most of Chapell’s time is spent advising clients on an ongoing basis with a preference towards long-term, mutually beneficial relationships. For startups that don’t have a general counsel or privacy team, Chapell acts as their chief privacy officer. As clients build out their legal and privacy teams, Chapell typically slides over to more of an advisory role and becomes a sounding board to help evaluate the company’s privacy strategy. (Source: https://chapellassociates.com/; accessed 05/29/2024)

 

Company descriptions from Factset
(Source: Factset, May 15, 2024)

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